Nine Days of Booming Business: The Impact of Navratri Celebrations on Local Businesses
Navratri, a nine-day Hindu festival celebrating the divine feminine, is a vibrant spectacle across India. Marked by fasting, prayer, dandiya nights, and culminating in Dussehra, the festival brings spiritual rejuvenation and a significant economic boost to local businesses. This surge in spending can be attributed to several factors: * Increased Disposable