Articulate: Innovative E-learning Solutions Provider

Articulate: Innovative E-learning Solutions Provider
Articulate Success Story

Company Profile is an initiative by StartupTalky to publish verified information on different startups and organizations. The content in this post has been approved by Articulate.

In the last ten years, E-learning courses have evolved significantly from relatively simple 'click-next' PowerPoint-based training to rich interactive learning experiences. Several tools, like Storyline, made it possible for individuals without programming expertise to unleash their creativity in ways that were impossible before.

Now even newcomers to E-learning can create courses by incorporating more gaming elements, interactive videos, and realistic scenarios to engage modern learners more meaningfully.

Articulate has emerged as an innovative E-learning solutions provider that removes technological barriers to imagination and creativity. This article will let you know every important detail about Articulate, from its founders, startup story, and funding to investors, growth, business model, and products.

Articulate – Company Highlights

Company Name Articulate
Headquarters New York City, New York, United States
Sector E-learning
Founders Adam Schwartz
Founded In 2002
Valuation $3.8 billion (2022)
Website Ariculate.com

Articulate – About
Articulate – Industry
Articulate – Founders and Team
Articulate – Startup Story
Articulate – Mission and Vision
Articulate – Business Model
Articulate – Revenue Model
Articulate – Products and Services
Articulate – Funding and Investors
Articulate – Patents and Trademarks
Articulate – Growth
Articulate – Social Media Presence
Articulate – Partners
Articulate – Awards and Achievements
Articulate – Competitors
Articulate – Future Plan

Articulate – About

Articulate is a SaaS training and development platform that develops E-learning software, content, and resources to change how the world learns. The company develops creator tools for creating, distributing, and managing online training courses for learners.

120,000+ organizations across 172 countries, including all 100 of the Fortune 100, have already curated over 4 million courses using Articulate online training apps.

Articulate – Industry

Articulate operates in the E-learning industry. E-learning is typically a mode of delivering knowledge to the learners via electronic modes, like videos, audio, e-books, Artificial Intelligence, Virtual Reality, and other electronic tools. Moreover, e-learning today has become integral to almost every major enterprise as it enhances employees' knowledge and performance.

With the global E-learning market size projected to grow from $197,00 billion in 2020 to $840.11 billion by 2030 at 17.5% CAGR from 2023 to 2030, the industry provides plenty of growth opportunities. The rise in remote learning during Covid-19 and higher demand for low-cost, convenient learning systems are two significant factors that boosted the market's growth.

In addition to Articulate, Adobe, Blackboard, Coursera, Aptara, and BYJU are some top companies in the E-learning industry.

Articulate – Founders and Team

Adam Schwartz - Founder and Executive Chairman, Articulate
Adam Schwartz - Founder and Executive Chairman, Articulate

Adam Schwartz is the founder of Articulate and holds the company's Executive Chairman position. He has been the ex-Advisor of TrueFort and Merida Capital Partners. He is a Board Member at New Frontier Data. In addition, Adam is an active angel investor in 100+ innovative tech companies and serves on the boards of Videolicious, Embedly, and others.

Articulate is led by Lucy Suros as its CEO, and the company is a team of more than 400 employees.

Articulate – Startup Story

Articulate was founded in 2002 by Adam Schwartz with his life savings. The company was started as a plug-in for PowerPoint. Today, it is a software service that enables everyone to deliver training, even if an individual is not a training professional.

In 2003, it launched Articulate Presenter 3 and Articulate Server. Articulate Studio 1 came to life in 2004, and Articulate Studio in 2005. The company also has the industry's largest community, i.e., E-learning Heroes, developed in 2012.

With the launch of Articulate 360 in 2016, Articulate revolutionized the E-learning course development market. In 2020, the company introduced Rise.com, which equips organizations with everything they require to create, track, and manage their online training in a single complete system.

Articulate – Mission and Vision

The vision of the company is to empower people to live better lives. Articulate is committed to providing the best value to its customers and doing right by its employees.


BYJU’S: Successful Journey of India’s Most-Valued Startup!
This is the story of how Byju Raveendran started BYJU’S and revolutionized the Indian education industry, including BYJU’S funding, news, and more.

Articulate – Business Model

Articulate has two main products. One is a set of tools used by companies building training solutions to connect to an enterprise learning management system. The other product targets small and middle-sized businesses or departments in the enterprise.

Articulate's platform enables users to create custom, interactive courses that can work on every device with no manual tweaking. It allows clients to curate E-learning courses for their learning management system.

Articulate – Revenue Model

The annual subscription rates of Articulate 360 are- 'Articulate 360 Teams' for $1,399 and 'Articulate 360 Personal' for $1,099.

Rise.com offers a 'Starter Plan' for $399 per month, a 'Growth Plan' for $799 per month, a 'Midsize Plan' for $1,299 per month, and a 'Large Plan' for $1,999 per month.

Articulate – Products and Services

Articulate offers 3 training apps, i.e., Articulate 360 and Rise.com.

Articulate – Funding and Investors

Articulate has undertaken only 1 funding round and raised a whopping amount of $1.5 billion. 3 investors fund the company, including Blackstone Accelerates Group, ICONIQ Growth, and General Atlantic.

Date Round Number of Investors Money Raised Lead Investor
July 1, 2021 Series A 3 $1.5 billion General Atlantic

Articulate – Patents and Trademarks

Articulate has registered with 2 trademarks, and 'Scientific and Technological Services' is the most popular class.

Articulate – Growth

Articulates' annual revenue in 2022 was estimated to be $77.3 million ($185,492 revenue per employee). With 40K customers in 2023, the company hit $29.4 million in revenue. Its post-money valuation in 2022 was $3.8 billion. Monthly visits growth of the company's website is 20.91%, with 4,515,684 visits each month.

Introduction To Articulate Storyline 360 - A Quick Overview

Articulate – Social Media Presence

With core product marketing, customer advocacy, product content, and content marketing, Articulate significantly focuses on social media marketing and, thus, have considerable followers on multiple social media platforms.

Social Media Platform Followers
LinkedIn 69.6K
Facebook 14K
Twitter 7.5K

Articulate – Partners

Articulate has partnered with BlendToLearn, TicTac, Strabeans, and many other technology and channel partners.

Articulate – Awards and Achievements

Some of the awards that Articulate received are as follows:

  • Articulate 360 won TrustRadius 2021 Most Loved Product Award
  • Articulate 360 won 2 TrustRadius Awards- 'Best Customer Support' and 'Best Feature Set.'
  • Articulate 360 earned 2 gold medals in the 2022 Brandon Hall Excellence in Technology Awards
  • 2020 Tech Cares Award from TrustRadius
  • People’s Choice Stevie Awards for Favorite New Products 2020 Winner

Articulate – Competitors

Below given are some main competitors of Articulate:

  • Lessonly, LLC
  • Brainshark
  • Lectora
  • Tovuti LMS
  • iSpring Suite
  • Adobe Captivate
  • Easygenerator

Articulate – Future Plan

In 2023, Articulate is going to introduce a new training application named Reach 360.

FAQs

What does Articulate do?

Articulate is a SaaS training and development platform that develops E-learning software, content, and resources to change how the world learns. The company develops creator tools for creating, distributing, and managing online training courses for learners.

Who is the CEO of Articulate?

Lucy Suros is the CEO of Articulate.

Who are the main competitors of Articulate?

Below given are some main competitors of Articulate:

  • Lessonly, LLC
  • Brainshark
  • Lectora
  • Tovuti LMS
  • iSpring Suite
  • Adobe Captivate
  • Easygenerator

Must have tools for startups - Recommended by StartupTalky

Read more