IPL 2023: Complete List of the Sponsors

Since the beginning of the Indian Premier League in 2008, its value has grown by leaps and bounds over the 15 years. The ecosystem of Men’s IPL has registered a 75% growth since 2020, which stood at USD 10.9 billion in 2022, thus joining India's Decacorn club.

‌After the auction for the 16th season of IPL, Jay Shah, Secretary of BCCI, said that IPL is the 2nd most valued sporting league in the world in terms of per-match value, with a brand worth USD 1.3 billion.

‌‌For the IPL 2023, below is the detailed list of the brands that are sponsoring IPL 2023—

IPL Sponsors List
Chennai Super Kings Sponsors List
Mumbai Indians Sponsors List
Kolkata Knight Riders Sponsors List
Sunrisers Hyderabad Sponsors List
Royal Challengers Bangalore Sponsors List
Gujarat Titans Sponsors List
Rajasthan Royals Sponsors List
Punjab Kings Sponsors List
Delhi Capitals Sponsors List
Lucknow SuperGiants Sponsors List

IPL Sponsors List

Title Sponsor (INR 670 crores) —

TATA

Since DLF’s conclusion as the title sponsor in 2012, the Indian Premier League has seen a change in title sponsors. Until 2021 VIVO was IPL's title sponsor, but in 2022, the Tata Group replaced Chinese mobile manufacturer Vivo as the title sponsor of the Indian Premier League (IPL) for the 2022 and 2023 seasons. Tata has had a Title Sponsorship agreement with the Board of Control for Cricket in India (BCCI) for two years, which was worth INR 670 crore.

Fees of IPL Title Sponsors Over the Years

IPL title sponsor fees are crucial for BCCI and the companies involved, impacting revenue sharing with franchises.

StartupTalkyAbira Dutta

Official Sponsor (INR 210 crores) —

Dream11

The India-based fantasy sports website, Dream11, is the leading online fantasy gaming platform. It entered into an agreement with the IPL as its official sponsor in March 2019– for four years.

Saudi Tourism Authority

In February 2023, the Saudi Tourism Authority (STA) and IPL agreed to a partnership to be the official partner, causing the STA to make its first sponsorship deal with the government of a foreign country.

CRED

On a three-year deal, CRED was signed as one of the IPL’s Official Partners in September 2020. CRED is a Bangalore-headquartered credit card payment company, and as per the contract, they offer special discounts and access to premium experiences to IPL viewers and encourage them to clear their debts and improve their credit scores.

Upstox

Upstox— a trading service for commodities and stocks—  is one of India’s fastest-growing online brokerage firms that was announced as an Official Partner of the IPL in March 2021, which will continue till the 2023 season.

Herbalife

Premier global nutrition company Herbalife has more than 40 years of expertise in nurturing potential in everyone and is a reputable leader in the nutrition industry. The company has inked a partnership deal with the BCCI for the 2023 IPL  season.

RuPay

RuPay, a global financial services and payment system, is the flagship product of the National Payments Corporation of India (NPCI). In March 2022, RuPay was announced as an official partner of the IPL. It was reported that RuPayhad paid approximately ₹140 crore over two years and has entered the last year of its contract with the 2023 IPL season.

Swiggy Instamart

Swiggy Instamart, India’s leading quick commerce grocery service, became the official partner for the 2022 season of the TATA IPL tournament. The online food ordering and delivery platform became the IPL’s sixth official on-ground sponsor.

Official Broadcast Partner— Star Sports

‌‌Disney Star retained and renewed their TV rights for the 2023 to 2027 season, which were sold for USD 6.2 billion by the BCCI. The deal made IPL the second most valuable tournament in the world, after the NFL.

Official Digital Streaming Partner—JioCinema

‌‌JioCinema is owned by Viacom18 and is the digital media rights holder of the Tata IPL 2023. After Viacom18 outbid Disney Star and won the exclusive five-year digital rights of the league for the 2023–27 cycle by paying a whopping US$2.7 billion, it was announced that the IPL 2023 matches would be streamed for free on the company’s JioCinema and has broken records in viewership and app downloads— the concurrent viewership is touching a peak of 2.4 crore viewers.

Official Umpire Partner (INR 28 crores) — Paytm

‌‌The Noida-based, Indian fintech company specializing in digital payments and financial services has been the IPL’s Official Umpire Partner since March 2018.

Orange Cap and Purple Cap Partner—Aramco

‌‌The Saudi Arabian oil firm, Aramco, is one of the largest integrated energy and chemical corporations. And recently, the company has announced its return as the Official Orange and Purple Caps Partner for IPL 2023. With a reported deal worth ₹65 crores, it is the Official Orange and Purple Caps Partner for the 2023 IPL season.

Strategic Timeout Partner (INR 30 crores) —CEAT

‌‌India’s top tire company and the main business of the RPG GROUP, CEAT, has been the Official Strategic Timeout Partner of the IPL since April 2018.

Assistant Sponsors—

Vodafone, Yes Bank, Freecharge, Maruti Suzuki, CEAT Tyres, Tata Sky, Coca-Cola, Vimal Pan Masala, Amazon, OPPO, Park Avenue, Moov

Chennai Super Kings Sponsors List

Principal Partners

TVS Eurogrip, India Cements, Gulf, British Empire, SNJ 10000, Reliance Jio, Nippon Paint, Astral Pipes

Digital Partners

Aqilliz

Official Partners

Garuda Aerospace, Vision11, ICICI Bank, Coca-Cola, Sunfeast Supermilk

Merchandise Partners

FanCraze, FanPlay IoT, PlayR

Mumbai Indians Sponsors List

Principal Partners

Slice, DHL Express

Associate Partners

Marriott Bonvoy, Reliance Jio, Astral Pipes, IDFC FIRST Bank

Official Partners

USHA International, Dream11, BKT, Performax, TeamViewer, Bira9, Bisleri, JioCinema, ACKO, DNA Network, Radio City 91.1 FM, Fever 104 FM, and My FM

Official Suv Partner

Mahindra & Mahindra

Merchandise Partners

Celio, Chupps, Cybeart, EUME, FanCode, Plaeto, PlayR, Shop The Arena

Kolkata Knight Riders Sponsors List

Principal Sponsors

BKT, MyFab11

Official Sponsors

Reliance Jio, Joy Personal Care, Lux Cozi, Acko, Royal Green, Money9, SRMB Steel, 1 Finance, and Wrogn

Official Partners

Thums Up, boAt, Mio Amore, HRX, Bira91, Amul Organic, McDowell’s No.1 soda, Glance, Nestle Munch, LG – Life’s Good, BKT,  Kotak, OPEN, Rollick

Merchandise Licensing Partners

The Souled Store, LIT AF, EUME, FanCode Shop

Media Partners

Fever FM, 94.3 Radio ONE, The Telegraph, Sampark

‌‌Health Partner

Woodlands Hospital

Sunrisers Hyderabad Sponsors List

Title Sponsor

FanCraze

Principal Sponsors

BKT, ACKO Insurance

Official Telecom Partner

Reliance Jio

Official Sponsors

TCL, Dream11, Kühl Fans, EbixCash

Other Sponsors

Simplify Sponsor

NavBharat Times

Official School Education Partner

Bachpan Play School

Official Partner

Bira91

‌‌Official Pouring Partner

Campa Cola

Celebration Partner

Royal Challenge

Official Cosmetics Partner

Dazller Eterna

Official Gaming Partner

Big Ant Studios

Outdoor Media Partner

Mera Hoardings

Official Medical Partner

Apollo Hospitals

Official Organics Food Partner

Amul Organic

Official Fan Merchandise Partner

FanCode Shop

Official Merchandise & Lifestyle Partner

Wrogn Active

Royal Challengers Bangalore Sponsors List

Title Sponsor

Muthoot Fincorp

Main Principal Partner

Qatar Airways

Principal Partners

Reliance Jio, KEI Industries, Happilo

Associate Partners

boAt, Puma, Nippon Paint, Hindware Italian Collection, Mahindra, Equitas Bank

Official Partners

Nestlé Munch, Restolex, Birla Estates, NVY – Enviously Yours, Fever 104 FM, Bira91, EatSure, Ampere, Dream11, Royal Challenge, Manipal Hospitals, Aryaka, 7UP, ITC Master Chef Creations, Bella Vita, JioCinema

Digital Partner

KreditBee

Official Commercial Partner

DNA Network‌‌‌‌‌‌

Gujarat Titans Sponsors List

Principal Partner

Ather Energy

Associate Partners

Astral Pipes, Capri Global, Acko, BKT, Simpolo Ceramics, Equitas Bank, Jio, TIMEX, Rayzon Solar

Official Partners

boAt, Dream11, JioCinema, Bisleri, Havmor Ice Cream, Croma, Munch, Rario

Merchandise Partners

FanCode, Cybeart, Rario

Exclusive Ticketing Partner

PayTM

Radio Partners

95 Radio One, Top FM, 91.1 FM Radio City

Rajasthan Royals Sponsors List

Title Sponsor

Luminous Power

Principal Sponsors

Reliance Jio, Dollar Industries, BKT

Associate Sponsors

SBI Life, Goel TMT, UBON

Official Partners

FanCraze, Dream11, Royal Challenge, Mahindra, Deakin University, Fino Bank, Dettol, Schneider Electric, Bisleri, Bombay Shaving Company, Amul Organic, HemeHealth

Official Partners

FanCode Shop, TagZ Foods, Gullyactive, PlayR

Media Partners

Humans of Bombay, 92.7 Big FM, Rajasthan Patrika

Punjab Kings Sponsors List

Title Sponsor

EbixCash

Principal Sponsors

BKT, Reliance Jio, Dream11, boAt, All Seasons Hand Rub, Lotus Herbals, Hindware Italian Collection

Official Partners

Tide

Associate Sponsors

CAMPA, Amul Organic, B Natural, Orion, Nestlé Munch

Official Digital Collectibles Partners

Rario

Official Kit & Merchandise Partners

T10Sports

Fan Merchandise Partners

FanCode Shop, Shop The Arena, PlayR

‌‌Associate Partner

PayTM Insider, 92.7 Big FM

Delhi Capitals Sponsors List

Principal Sponsor

JSW, DP World (Dubai Ports World), Greenpanel

Associate Sponsors

Wrogn Active, Reliance Jio, Royal Stag, JBL, Zed Black, Mahindra, GMR, Galaxy Basmati Rice

Official Partners

FanCraze, Bira 91, Dream11, BKT, FanCode Shop, Fever 104 FM, JioCinema, FanCraze, EUME, Bisleri, Medulance, Big Ant Studios, Punjabi Fever 107.2 FM, HRX, Karan & Moin, Asian, Amul Organic

Exclusive Ticketing Partner

PayTM

Lucknow SuperGiants Sponsors List

Title sponsor

My11 Circle

Principal Sponsors

Reliance Jio, Too Yumm, Greenply, Hero Vida, Shyam Steel

Associate Sponsors

Prayag, Somany Ceramics

Official Partners

FanCraze, Alcis Sports, Royal Challenge, Kingfisher Premium, Dr. Vaidya’s, Campa Cola, Macmerise, Astral Adhesive

Exclusive Radio Partner

Radio City 91.1 FM

Official Ticketing Partner

Paytm Insider

Other Sponsors

The Souled Store, Spencer’s Retail

Kit Sponsor

T10

Conclusion

Indian Premier League is one of the most popular T20 cricket leagues in the world captivating millions of viewers. This widespread appeal has made famous brands from all over the world want to work with the IPL and be associated with it.

FAQs

Who is the title sponsor of IPL 2023?

Tata is the title sponsor of IPL 2023.

When was Indian Premier League founded?

Indian Premier League was founded in 2008.