How to Pick the Right Guest Experience Platform for Your Hotel and Why It Matters

impact

Muskaan Kapoor

Jun 12, 2023 — 4 min read

How to Pick the Right Guest Experience Platform

Anyone in the hospitality industry will agree that there’s more focus than ever on providing an efficient guest experience. Making a guest’s stay as streamlined and positive as possible is a sure way to ensure repeat business.

While there are several pointers management and staff should be focusing on, advancements in technology have also become an integral part of any hotel’s ability to provide the perfect guest experience. Including a digital platform in your hotel business impacts the ultimate guest experience before they set foot in the building. It also affects the online reviews the customer will leave you as well as how your brand is perceived by potential guests.

Understanding the importance of the perfect guest experience is one thing. Learning about the right digital platform to incorporate into your business is equally crucial. With that in mind, this article will highlight the best ways to pick the right guest experience platform to give your hotel the competitive edge needed to boost its brand.

Choose a Platform That Enables Online Booking & Check-in
Always Opt For Keyless Entry
Facilitate Direct Communication With Confirmed Guests
Access to a Web-Based Guest App
Offer Guests Easy Access to Customized Upsells
Customizable Check-in or Late Check-Out Options

Choose a Platform That Enables Online Booking & Check-in

It’s no secret that booking hotel stays with a mobile device or computer has become the go-to option for potential guests. Therefore, an online booking feature is a must!

Furthermore, taking this one step forward to enable online or self-check-in is another way to eliminate guests having to wait at the front desk to receive room keys. Using the right platform will cut down your front desk queue by more than half.

Always Opt For Keyless Entry

Another quick and easy way to instantly add points to your guest experience is to provide keyless entry systems. Modern hotels shouldn’t be using outdated keys if they want to up their game. In addition to being easier to use, digital keys also never get lost and are safer for all parties involved.

Choosing a state-of-the-art platform will enable your guests to use their mobile devices to open their room doors. It should be as simple as choosing an integration to use the key directly through a guest app.

Facilitate Direct Communication With Confirmed Guests

There’s no need to wait for your guests to arrive at your hotel for you to start communicating with them. An innovative platform enables you to create communication channels with your guests before their actual arrival.

This will make it easy for you to provide necessary information about local transportation options, potential upsells as well as your online check-in process. This information can prove to be quite valuable for tourists or guests visiting the area for the first time.

When searching for a platform to optimize communication and streamline essential tasks for your hotel, it's crucial to ensure that it provides all the necessary integrations to meet your business needs.

With a wide range of integrations available, Duve is the platform that can offer you the complete solution you're looking for. Visit https://duve.com/integrations/ to see what integrations this platform offers hoteliers.

Access to a Web-Based Guest App

An equally important feature to look for in your chosen platform is that it should have a web-based app. This allows your guests to use your app without having to download it.

The right platform will ensure that your guest app is customized with all the nuances that make your brand unique. That means your guests will see an interface that’s made up using the same fonts, colors, and brand language.

Offer Guests Easy Access to Customized Upsells

Giving guests easy access to upsells means that they will be able to customize the upgrades and services they want. Ultimately, this increases your revenue and improves the guest experience without too much effort.

The platform assesses the types of needs and experiences your guests may be interested in by analyzing the information they provided in the initial sign-up process. This makes it so much easier to suggest potential attractions and offers, enabling the guest to choose the different packages they want.

There’s also no need for guests to go to the front desk to request a room change–it can all be done from the comfort of the app.

Customizable Check-in or Late Check-Out Options

Depending on your guests' personal itineraries and schedules, some may prefer an earlier check-in or a later check-out. With the right platform, guests should be able to customize the times they want to arrive or leave.

Many hotels even offer this feature as part of their upsell packages. Your guests will appreciate this function because it eliminates rushing to airports or sitting in the lobby waiting for the correct check-in. Since they can regulate this from the app, they can schedule these times as their schedules change.

Conclusion

Since not all hotels are the same, neither are the types of guests that frequent them. That means that it can become quite a challenge to keep all your guests happy and provide a guest experience that everyone enjoys.

However, the right digital platform will go a long way toward ensuring that each guest can not only customize the package they want but also find and have access to everything they need when they need it. As a hotel owner, you’re looking at increased revenue, happy guests, and excellent reviews!