How to Use ChatGPT to Write a Blog Post?

Abira Dutta Abira Dutta Apoorva Bajj Apoorva Bajj
May 17, 2023 6 min read
How to Use ChatGPT to Write a Blog Post?

For the past few months, ChatGPT has been the talk of the town. From office colleagues talking about ChatGPT and how Artificial Intelligence is coming for their jobs to dinner table talks to how ChatGPT has made lives so easy— mainly school children who are often late to submit their homework and essays.

When Google first announced its most ambitious project, the new Bard AI, it was found that it made a significantly factual error about the James Webb telescope capturing exoplanets which were incorrect. This blunder cost Google's parent company, Alphabet, to lose 9% of the market cap, nearly 100B dollars wiped off the market in February 2023. From aiming to become the “AI first” company to lagging and playing catch up with some of the prominent players in Artificial Intelligence, Google is raising brows.

Google's bard sometimes conjures up fake facts, and ChatGPT is not impervious to the same either. On several occasions, ChatGPT is also found making up bogus data if it was instructed to focus on data.

This is unacceptable, but what can be done about that? The simple answer is that you, the user, must be careful and mindful to know what the truth is and what is a farce.

ChatGPT is truly a revolution. The OpenAI CEO, Sam Altman, says that ChatGPT was a pivotal moment for AI, and he might just be right. ChatGPT is a remarkable invention in the field of AI and ML. Notably, decades of hard work have gone into the transformer structure powering the AI chatbot. It is based on the GPT-3.5 model but finetuned to respond well to conversations. It can understand natural language and respond the same way. ChatGPT can generate text, write emails and creative content like poems and codes, and produce summaries of any historical event when prompted. But I must point out that any Large Language Model (LLM) is just as good as the dataset it has trained on. So, it cannot be ruled out that the answer won’t be biased one way or the other, especially on critical issues such as race, gender, and political happenings.

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Using ChatGPT To Write A BLOG
Use ChatGPT To Research Your Topic
Ask ChatGPT To Create A Wireframe
Fact-check The Facts That Seem Odd At ChatGPT
Make Your Blog SEO-Friendly At ChatGPT

Using ChatGPT To Write A BLOG

If you are thinking about using ChatGPT to write a blog post that is well structured and SEO (Search engine optimization) friendly, there are specific points you must keep in mind.

Use ChatGPT To Research Your Topic

What do you do when you think about writing a blog on a particular subject? You do your research and familiarize yourself with the context and the topic. You read a few articles, gather facts, and try to create a structure and a story. Now you can do all that with ChatGPT as well. It will act like your personal assistant if you treat it like one. With simple commands/ prompts like “Who was Picasso and what paintings did he make in his lifetime?” and "Describe the paintings (a series) titled ‘The weeping woman?", etc. you can gather enough data and facts about Picasso, Picasso’s paintings, and the story behind “The weeping woman” in particular. You will know that the weeping woman was Picasso’s mistress and his muse, Dora Maar. Those paintings were created by Picasso in response to the bombing of Guernica in the Spanish Civil War, and thus are closely associated with the iconography in his painting, Guernica.

But while you research your blog title and gather crucial facts to make your blog informative and of substance, you must be mindful of the facts. You must carefully fact-check such facts which you don’t personally know so that you don’t spread misinformation/disinformation.

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Ask ChatGPT To Create A Wireframe

While writing something, even as simple as a blog post, people often stray from the direction they had in mind before starting the writing process. And as it happens, many struggle with a good start. But first, what should be a good start? Well, you can ask ChatGPT to create a wireframe for you or ask, “Write a blog on xyzxyzxyz” and it will most certainly write one for you, and you can pick some points to start your wireframe and your own story. I must mention at this point that ChatGPT cannot write a good blog post, and you have to do that for yourself. And there are many reasons for that.

First of all, it doesn’t come with emotional intelligence, so the post would often be bland and direct. While direct is not bad, I like direct blog posts, but they must have some personal human touch that we humans crave because, believe it or not, AI is not a good storyteller or creator.

Secondly, context! As it happens, ChatGPT will miss your context and the direction you want it to head. Also, ChatGPT is limited by its training dataset. So, what if it has trained on 570GB of a dataset of text and codes and nearly 6B parameters? Its dataset is in the past as well. Self admittedly, ChatGPT cannot answer about post-2021 events like the FIFA 2022, Qatar, or 2022 US Open or the recently held Superbowl, where Rihanna set the stage on fire with her jaw-dropping performance.

Fact-check The Facts That Seem Odd At ChatGPT

Yes, I warned you about inaccurate content that LLMs will produce sometimes, but you can always fact-check. On ChatGPT itself, if you ask it to fact-check a particular statement it fabricated, it might admit the mistake. And correct the same.

You must fact-check on other popular sources as well, just so your content is factually correct and doesn’t become misinformation.

Make Your Blog SEO-Friendly At ChatGPT

SEO Friendly Blog
SEO Friendly Blog

You can also use ChatGPT to make your blog post SEO-friendly. For those who don’t know what SEO is and how it works— know that Google ranks your content once published based on EAT, which is expertise, authoritativeness, and trustworthiness. So, make sure you focus on all the three. Apart from this, use ChatGPT to do keyword research and list relevant keywords that match your blog topics. You can also ask ChatGPT to create embeddable elements and enhancements to make your content more linkable, thus allowing it to enhance the content rating on Google.

Additionally, you can also ask ChatGPT to do content clustering, which will help the Google Search Engine to analyze your content better and rank higher.


To conclude, it is good that you use ChatGPT to write blog posts, and you can use the tips and tricks mentioned above but always focus on the context, facts, and personal touch, which AI LLM will most likely fail at. Use ChatGPT wisely and use it as an assistant rather than a writer.


What should a blogger keep in mind while using ChatGPT for writing a blog?

There are a few specific points that a blogger must keep in mind while using ChatGPT for writing a blog. The blogger can use ChatGPT to:

  • Research The Topic
  • Create A Wireframe
  • Make The Blog SEO-Friendly

What are the limitations of ChatGPT in blog writing?

There are a few limitations of ChatGPT which are as follows-

  • ChatGPT cannot write a good blog post
  • It doesn’t come with emotional intelligence
  • It is not a good storyteller or creator
  • ChatGPT will miss your context and the direction you want it to head.
  • ChatGPT is limited by its training dataset

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