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In today’s world, businesses heavily rely on Search Engine Optimization (SEO) to expand their reach and enhance visibility. For Software as a Service (SaaS) companies, having a strong foundation in SEO is crucial for attracting and retaining customers. In this post, we will thoroughly explore the aspects of SEO
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This article has been contributed by Sonakshi Pratap, Co-founder and CEO, leadzen.ai. Customer segmentation is an important strategy for leading firms toward success. Businesses can improve precision by using a well-defined segmentation plan. They may adjust their products, marketing campaigns, and customer experiences to certain niches, providing a more
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A business model typically refers to a company’s plan to make a profit. It identifies the products or services to be sold, its target market and its anticipated expenses. Typically, the top-down business model is one of the oldest and the most familiar model. This business model begins by
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Zluri is an enterprise SaaS Management Platform founded in 2020 by Chaithanya Yambari, Ritish Reddy Puttaparthi, and Sethu Meenakshisundaram. The startup is headquartered at San Francisco, United States. StartupTalky took the initiative to get insights around building how to build a SaaS Product. > Insights shared by Mr.Ritish Reddy, Founder
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With dramatic tailwinds and accelerated digital transformation, the SaaS market has grown exponentially in the last decade. The industry has managed to amass a revenue of $104 billion in 2020. By 2022, the market is expected to reach $140 billion, according to Gartner. Whether you’ve created a SaaS product
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Marketing Miner is an SEO tool for data-driven marketers or simply a data mining tool. It was founded by Filip Podstavec in 2015. The main focus of the tool is to gather marketing data insights. Marketing Miner [https://www.marketingminer.com/en] has been given a near 5-star rating on
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When we talk about SaaS startups, we can find many names that have performed well in their respective segment. But Intercom is one such company whose growth has outperformed the growth statistics of some of the industry’s biggest names, viz., Hubspot, RingCentral, Zendesk, Shopify, and more. A closer look
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Interaction between a customer and a brand at different stages of the customer's journey impacts the customer's perception of the product and services. Positive interaction strengthens the connection and enriches the customer’s experience (CX) throughout all aspects of the product consumption journey, including browsing websites, enquiring about products, purchasing
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> The article is contributed by Pankaj Gupta, Founder and CEO, EnableX.io The Indian SaaS industry is now firmly on the upward growth trajectory. As per the Zinnov’s Punching Through The Global Pecking Order report, in 2022 alone, the Indian SaaS industry saw a whopping 50% rise in revenue
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Technologies have changed dramatically. It has become a lot easier for small businesses to generate revenue online. As you may know, many startups are trying to make it big in the industry. But buyers need to be careful about which platform they invest in. Some people aren't tech-savvy but want
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Businesses are always in search of easier integration and better operations. By creating a smooth workflow and setting up the automation between software such as marketing tools and payment gateways, businesses can boost productivity and focus on important tasks. That’s when Pabbly Connect can come in handy. Pabbly Connect
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Software as a service, commonly abbreviated as SaaS, is a type of software that is hosted by a software company or single provider. It permits its customers to connect to and use apps based on the exclusive cloud-based feature over the internet. The customer need not need to worry about
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Quickbooks is popular accounting software that majorly helps small businesses to manage income and expenses and maintain the financial strength of their business. Quickbooks is multi-purpose software that also helps in sending a bill for the goods or services availed by the customers, duly payment of bills, generation of reports
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The effects of global pandemic has significant impact on several industries including the technology and software sector. But, it did not slow down growth in the software sector. The growth of enterprise software and SAAS products has been quite good. The expenditure of Information Technology on enterprise software is estimated
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Designing a website for your business and creating an appealing & attractive online presence can bring you numerous website visitors, who are your potential clients. Converting those potential customers into loyal paying customers needs a proper strategy. A visitor takes micro-moments on your website to decide upon your brand, capturing those