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In today's digital age, businesses of all sizes and industries are turning to the Internet to reach and connect with their target audience. As more and more companies establish an online presence, competition is becoming increasingly fierce. In such a world, keeping an eye on competitors has become the foremost
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These days, no matter how large or small your business is, it is mandatory to have a website in order to succeed in the digital age. A website assists not just with marketing the firm online but also builds trustworthiness. It would be right to state that, in this period,
competitor analysis
Competitor analysis refers to identifying the competitors and evaluating their strengths relative to those of one's own product or service. One should evaluate their competitors by categorizing them between different groups, based on their competitive strategy and list their product or service, its profits, growth pattern, past strategies, structure, strengths,