target market strategy

📖 Learning

How to do Target Market Selection for Your Business?

Every aspiring entrepreneur starts with a great idea, which can solve a burning problem. But many founders begin with launching a product without considering target marketing strategies. The target market represents a group of individuals who have similar needs, perceptions, and interests. If a significant number of users are not

🔍Insights

Email Marketing vs Social Media Marketing | What's Best for Your Business?

Marketers adopt countless ways of marketing and creating brand awareness for businesses. Two of the most common and effective methods of achieving marketing goals are social media marketing and email marketing. Both are wondrous in their ways. According to Statista, there were around 4.1 billion email users and around