marketing strategies

Ferrero Rocher Marketing Strategy & Target Audience: Luxury Branding, Campaigns, and Promotion Insights

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Ferrero Rocher Marketing Strategy & Target Audience: Luxury Branding, Campaigns, and Promotion Insights

Indulge in the epitome of luxury and decadence with Ferrero Rocher, one of the world’s most beloved and successful chocolate brands. The name itself evokes images of golden treasures, encapsulating the essence of this premium delicacy. Combining the French words “rocher” (rock) and “feuille d’Or” (gold leaf), each

By Apoorva Bajj, Archana Karthikeyan
Snickers Marketing Strategy, Campaigns & Branding: Target Audience, Market, Positioning & Advertising Insights

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Snickers Marketing Strategy, Campaigns & Branding: Target Audience, Market, Positioning & Advertising Insights

With an irresistible blend of peanuts, caramel, and nougat, Snickers has become an enduring sensation in the world of candy bars. For a remarkable nine decades, this delectable treat has been delighting consumers and satisfying their cravings. Its history is etched with remarkable achievements and sales figures that would make

By Archana Karthikeyan, Apoorva Bajj
Rolls-Royce Marketing Strategy

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Rolls-Royce Marketing Strategy & Advertising Campaigns: Target Market, Promotion & Brand Success

Rolls-Royce, established in 1904, is a British luxury automobile manufacturer renowned for its exceptional cars and esteemed brand image. Each vehicle is meticulously handcrafted by a team of skilled artisans, engineers, and technicians, embodying the pinnacle of opulence and engineering excellence. With a rich history and iconic models, Rolls-Royce has

By Archana Karthikeyan, Apoorva Bajj
Danone Marketing Strategies

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Marketing Strategy of Danone: Cultivating Healthy Connections with Consumers

Danone, a renowned food company, was founded in 1919 in Barcelona, Spain, by Isaac Carasso. Its name, “Danone,” meaning “little Daniel” in Catalan, has become synonymous with excellence and innovation in the culinary world. The company’s debut product, the fermented milk drink “DanActivia,” paved the way for its meteoric

By Apoorva Bajj, Archana Karthikeyan